3 April 2017
Anteprima is the maison originated by the creative vision of the Japanese fashion designer Izumi Ogino. On the occasion of the Milan Design Week Anteprima will stage the iconic style of the 50s during a vintage cocktail on Wednesday the 5th of April at the boutique in Corso Como 9.
During this event the “Dream of the 50s” will be reinterpreted through to the union of the rétro mood of Anteprima Spring Summer 2017 Collection with the creativity of Inkiostro Bianco. Inkiostro Bianco is an interior design trademark, that renovates the concept of wallpaper creating wallpapers, fabrics and decorations like original masterpieces. An intense cooperation that will go on throughout the whole Design Week.
On this occasion, Inkiostro Bianco will dress up the boutique showcases with an expert mixture of poetry and colour. An installation set up with Tela is a blow-up of the floral print used as a main motif in the Anteprima Spring Summer Collection 2017. The game of light and shade and the alternation of linear and circular geometries attracts the attention and highlights the Teddy Girls Anteprima, which nonconformist and rebel spirit meets a sophisticated and delicate femininity.
Inside the store there will be a corner covered with customized wallpaper with the motif of the Anteprima Spring Summer Collection 2017. This atmosphere creates multiple iconic references to the exposed IT pieces. Inkiostro Bianco creations have been designed by Alexander Mihov.